Insights & tools for founders.
Practical writing on delegation, productivity and getting your time back, plus the odd free tool we're building. New things added regularly.
Latest articles
What to hand over first (and why founders wait too long)
The highest-leverage tasks to delegate before anything else, and how to let go without losing control.
How much does an executive assistant cost in the UK?
Freelance, agency and in-house compared, the hidden on-costs, and how to work out the return.
Will AI replace executive assistants?
A balanced view: AI for speed, humans for judgement, and why it's the operator that matters.
Executive assistant vs virtual assistant
They're not the same. Scope, seniority, cost and how to choose the right support for your stage.
When should a founder hire an executive assistant?
Most founders wait too long. The signs you're ready, the cost of waiting, and how to start small.
Executive tools
Personalised executive tools, part of your package and made bespoke for you.
Executive Noise Index
A 90-second assessment that scores your operational noise and the hours you could reclaim.
Global Executive Scheduler
See working hours across time zones and find the best meeting window in one click.
The CEO Morning Brief
One calm view of your day: schedule, what's worth knowing, weather, headlines and travel. See a worked example.
Executive ROI Calculator
See what your admin really costs in salary terms, and what handing it over frees up.
Meeting-to-Action Generator
Paste your notes and get clear owners, deadlines and priorities, instantly.
Executive Priority Matrix
Drop in your to-do list and see what to do, delegate, automate or drop.
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